#PlasticFreePondy: How Hidesign cut down on 40,000 plastic bags a month

The theme of this World Environment Day- celebrated on June 5 every year- is Beat Plastic Pollution. In the last 10 years alone, the world has produced more plastic than the entire last century. 

The focus of the UN Environment’s campaign is reducing single-use and disposable plastic, which accounts for 50 per cent of plastic we use. This includes plastic bags, containers, forks and spoons, cups, straws, sanitary pads and plastic products that are generally thrown away after one use.

While policy changes and putting pressure on local government is necessary for widespread change, it is the small actions of refusing or reusing plastic in every day life that make a big impact.

This week, PondyLive plans to highlight individuals , non-profits and businesses who are beating plastic pollution in their own ways, big and small.  Don’t forget to share your story with us below in the comment section or on facebook or instagram with #PlasticFreePondy


All bags by Hidesign sold in India go out in cloth bags. But both the cloth bag and the leather bag inside were packed in plastic and sent out. We made a change almost 10 years ago.

We got rid of both the plastic covers and instead began shipping out the leather bags directly in the cloth bags.

That’s almost 38,000- 40,000 plastic bags less every month.

When a customer orders online, the leather bag is placed in the cloth bag and then placed in a carton and shipped out.

– Dipen Desai, Brand Manager, Hidesign

Hidesign – started in 1978 by Dilip Kapur – has its flagship store in Pondicherry and makes handcrafted leather bags sold in over 20 countries.

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